Book Club

This page will be used to showcase the latest books we’re currently reading. Hopefully, it can also give you some inspiration for your own reading.

Here at Flexbuy, we run a book club where we read nonfiction in areas such as psychology, communication, and behavioral design. The book club gives us fresh perspectives that enrich our work. At the same time, it’s a great opportunity to enjoy a cozy atmosphere with delicious breakfast while sharing our thoughts, opinions, confusions, and new insights with each other.

Want to join? Just send us a message at hej@flexbuy.dk

Book of the Month

Stand Frim

Written by Svend Brinkmann

This month we’re diving into a slightly shorter book from 2014, which isn’t a self-help book, but rather a critique of the overwhelming pressure and compulsion to be in constant development.

At Flexbuy, we often talk about development and optimization of our products, services, and workplace culture. So maybe this book can help us see ‘development’ and ‘optimization’ from a different perspective in our day-to-day work.

We have also read

I'm Afraid Debbie From Marketing Has Left for the Day

Written by Morten Münster

This book is about why it’s so difficult to get people to change their behavior — both at work and in life in general. Morten Münster shows how many initiatives for changes fail because we assume people act rationally. In reality, we act based on habits, environments, and unconscious mechanisms.

So even if something seems like a brilliant idea to us, it’s not necessarily what our customers will relate to. That’s why we’re constantly refining the way we explain concepts and rules — because gross salary schemes aren’t exactly the easiest thing to understand.

Surrounded by Idiots

Written by Thomas Erikson

This book explains how people can be divided into four personality types (red, yellow, green, and blue) based on behavior and communication style. Thomas Erikson shows how understanding these types can make it easier to collaborate, communicate, and manage conflict both at work and in personal life.

We especially had fun testing the theories in practice and “coloring” each other. Of course, we all contain a bit of every color, but it was fascinating to see which colors we assigned ourselves and which ones our colleagues assigned to us.

Never spilt the difference

Written by Chris Voss

This book is about how to use FBI negotiation techniques to achieve better results from business deals to everyday conversations. Chris Voss, a former hostage negotiator, teaches you to negotiate by focusing on empathy, active listening, and psychological tactics — not by compromising, but by getting the other party to feel understood and willingly meet you halfway.

We read this book to become better at negotiating effectively, whether in salary negotiations, daily situations, or sales meetings, without compromising, but instead by using psychology, empathy, and strategic questions to achieve stronger outcomes.